Job description
Who We Are:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.
JOB MISSION:
The Trackster is responsible for the successful execution of product training, educational, promotional, and merchandising tasks for footwear, apparel, and accessories at running specialty and/or sporting goods accounts. This role is responsible for building strong business relationships with store owners, managers, and retail sales associates to drive sell through on NB products.
The Trackster is an integral part of growing brand awareness and stimulating end-consumers to try the products on either in-store or at events. The role acts as a brand ambassador for New Balance carrying out monthly and quarterly initiatives, partnering closely with local account managers to help deliver sales goals. Additionally, the Trackster Team continues to develop engaging content and training assets to entice and excite our accounts to drive sales and increase market share via social media and training platforms like Myagi. With the current expansion of our tech running product to dealers ranging from one door running operations to big box accounts like Dicks Sporting Goods and REI, the team is fully equipped to make an impact through virtual trainings and in person visit accounts with a focused approach and direction.
MAJOR ACCOUNTABILITIES:
Align with national strategy and brand goal directives from leadership.
Act as digital brand ambassadors by helping to bridge digital messages with staff in stores.
Create impactful content for Trackster Instagram account @nbtracksters
Develop and maintain productive, effective, and professional relationships with retail store sales staff and management
Train Dick’s Sporting Goods associates on our technical running styles, field of play product and lifestyle offerings
Work with and support Fleet Feet stores across the country to educate and train staff and work the sales floor alongside of them.
Provide training to REI staff to drive strong sell through on our technical trail and road running products
Train the Road Runner Sports team on our technical running offerings.
Deliver training and content to Scheels staff during seasonal PK events and develop content for Scheels Footwear University
Support local run specialty stores and take part in Cross Country and Track events as well as local race expos
Communicate results and impact from all tech sessions and touch points to our internal team
Stay current on industry trends, products, and communications.
REQUIREMENTS FOR SUCCESS:
Two to three years of retail or sales experience required and athletic participation a plus.
Prefer run specialty or sporting goods retail experience. Highly connected to the running channel; previous participation in races and expos is desired.
Excellent communication & presentation skills are required.
Frequent travel and working on weekends.
Must be able to lift and carry sample bags or promotional event displays weighing up to 30 pounds.
Valid driver’s license and an acceptable (as defined by NBAS auto insurance policy) driving record are required.
Regular Associate Benefits
Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.
Learn more about our Benefits
Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.
Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.
Flexible Work Schedule
For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced “Work from Anywhere” (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.
Equal Opportunity Employer
New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.
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