Marketing and Ecommerce Manager - Durham-Based Keto-Friendly Candy Brand
Job description
About us
We are a dynamic, fun team on a mission to make life a little sweeter by creating delicious candies and snacks that delight customers looking to reduce carbs or eliminate sugar from their diets.
We work out of the beautiful Frontier at RTP, surrounded by other exciting companies in a collaborative, active community. Weekly community happy hours and flexible hybrid work options available.
Tom & Jenny’s is looking for a marketing professional with one to two years of experience to join our team in Raleigh/Durham, NC. The ideal candidate will have an analytical background, great creative skills, or both. In addition, successful applicants will demonstrate great attention to detail and be able to work in-person at our RTP-area offices at least two days per week. Qualified candidates should also bring expertise in email marketing, social media campaigns and a passion for running successful campaigns to drive new user growth and adoption.
Responsibilities:
- Identify niche audience groups.
- Analyze market data to identify trends and growth opportunities.
- Test new marketing ideas and implement growth hacks.
- Develop and execute email marketing campaigns to drive growth and engagement.
- Coordinate and execute social media campaigns.
- Conduct A/B testing to optimize email campaigns and other marketing initiatives.
- Coordinate with outside influencers and service providers.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field
- At least one to two years of experience in growth hacking, email marketing, or a related field
- Strong analytical skills and attention to detail
- Experience with email marketing platforms such as Mailchimp or Klaviyo
- Strong skills in running social media campaigns on platforms such as TikTok, Twitter, Facebook, and LinkedIn
- Ability to work independently and as part of a team
- Excellent communication and collaboration skills
We offer a competitive salary, benefits package, and a dynamic work environment.
If you are a marketing professional who is passionate about healthier consumer products, eager to grow with our company, please apply today!
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Employee discount
- Flexible schedule
- Paid time off
- Parental leave
- Professional development assistance
- Retirement plan
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- Research Triangle Park, NC 27709: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- Tell us how you would prioritize monthly digital marketing budget to generate immediate revenue growth? Provide detail about what tools/methods/approaches you would prioritize.
Education:
- High school or equivalent (Required)
Experience:
- Digital Marketing: 2 years (Required)
Work Location: Hybrid remote in Research Triangle Park, NC 27709
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