Job description
Teladoc Health is a global, whole person care company made up of a diverse community of people dedicated to transforming the healthcare experience. As an employee, you’re empowered to show up every day as your most authentic self and be a part of something bigger – thriving both personally and professionally. Together, let’s empower people everywhere to live their healthiest lives.
Summary of Position
Teladoc is searching for an experienced digital operations leader to join our team to design and build world-class digital experiences for our members and clients. The Director, Digital Operations will lead our newly formed digital development team, responsible for the development and management of Teladoc Health's website and consumer marketing emails.
An integral part of the Digital Marketing and Automation team, this role will provide technical strategy and leadership, and partner closely with cross-functional teams, including Marketing, Product, Brand/Creative, and IT to develop best-in-class web experiences, while maintaining high standards of quality and performance. The role will also be responsible for developing consumer marketing email assets to drive member growth and product usage. The ideal candidate will have a strong blend of digital operations and program management experiences, technical expertise, and leadership ability.
Essential Duties and Responsibilities
- Develop and execute the digital operations vision, strategy, and roadmap for all teladochealth.com, including the main website, landing pages, web templates and features.
- Lead the front-end development teams responsible for building all website pages and email assets.
- Act as the primary point of contact for the website and associated features: communicate progress, updates, and issues to stakeholders.
- Lead project prioritization with cross-functional teams including creative, marketing, and IT to ensure that website updates and digital campaigns are delivered on time and to the required standards.
- Establish website governance policies for management and updates to the site to ensure brand consistency and compliance with technical, legal, and regulatory requirements.
- Define content owners for different website sections/features and align KPIs to measure and optimize.
- Lead the implementation and management of tags and tracking codes on the website and in email campaigns.
- Direct the integration of third-party technical solutions into current web environment (A|B testing platforms, chat, web forms, etc.)
- Partner with stakeholders to monitor and improve search engine optimization (SEO)
- Work directly with IT development teams to develop new platform functionality supporting the content publishing process and capabilities.
- Build and maintain modular email templates for scalable content personalization.
- Lead development of content block libraries for use in both email and online.
- Lead the QA and monitoring of new website pages and emails to ensure flawless execution, as well as meet business requirements and UX and brand guidelines.
- Partner with UX, design, and technology to define, document, and educate stakeholders on web processes, design systems, and email templates.
- Provide leadership and guidance on how technologies can be leveraged, reused, improved, and integrated to support current and future business needs and requirements.
- Acts as key subject matter expert in the rapidly evolving digital technology arena including all forms of web engineering, and cloud architecture.
Supervisory Responsibilities
Yes
Qualifications Expected for Position
- Minimum of 7-10 years of experience in web/digital development and/or website management, with at least 3-4 years of people management.
- Demonstrates the ability to effectively communicate both technical and non-technical information to stakeholders.
- Proficient in common web development languages (HTML, JavaScript, CSS, Java, React/Angular, Python, PHP, etc.)
- Experience with analytics and A/B testing tools (e.g., Google Analytics, Adobe Analytics, Optimizely, etc. )
- Experience with enterprise content management systems (CMS), preferably Adobe Experience Manager
- Experience with Marketing Automation tools such as Salesforce Marketing Cloud
- Strong understanding of web analytics and SEO concepts.
- Experience with website monitoring and reliability, as well as security and compliance.
- Strong understanding of website architecture and design principles, and the ability to provide technical leadership to the team.
- Experience with Agile methodologies and DevOps practices.
- Experience with Git version control and deployment
- Strong understanding of the web development process, including requirements gathering, development, testing, and deployment.
- Strong knowledge of website optimization strategies, including A/B testing, personalization, and user research.
- Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams and stakeholders.
- Strong project management and problem-solving skills, able to lead a team to deliver projects on time and on budget.
The base salary range for this position is $151,000 - $190,000 . In addition to a base salary, this position is eligible for performance bonus, RSU’s, and benefits (subject to eligibility requirements) listed here: Teladoc Health Benefits 2023 . Total compensation is based on several factors including, but not limited to, type of position, location, education level, work experience, and certifications. This information is applicable for all full-time positions.
Why Join Teladoc Health?
A New Category in Healthcare: Teladoc Health is transforming the healthcare experience and empowering people everywhere to live healthier lives.
Our Work Truly Matters : Recognized as the world leader in whole-person virtual care, Teladoc Health uses proprietary health signals and personalized interactions to drive better health outcomes across the full continuum of care, at every stage in a person’s health journey.
Make an Impact: In more than 175 countries and ranked Best in KLAS for Virtual Care Platforms in 2020, Teladoc Health leverages more than a decade of expertise and data-driven insights to meet the growing virtual care needs of consumers and healthcare professionals.
Focus on PEOPLE: Teladoc Health has been recognized as a top employer by numerous media and professional organizations. Talented, passionate individuals make the difference, in this fast-moving, collaborative, and inspiring environment.
Diversity and Inclusion: At Teladoc Health we believe that personal and professional diversity is the key to innovation. We hire based solely on your strengths and qualifications, and the way in which those strengths can directly contribute to your success in your new position.
Growth and Innovation: We’ve already made healthcare yet remain on the threshold of very big things. Come grow with us and support our mission to make a tangible difference in the lives of our Members.
As an Equal Opportunity Employer, we never have and never will discriminate against any job candidate or employee due to age, race, religion, color, ethnicity, national origin, gender, gender identity/expression, sexual orientation, membership in an employee organization, medical condition, family history, genetic information, veteran status, marital status, parental status or pregnancy.
Teladoc Health respects your privacy and is committed to maintaining the confidentiality and security of your personal information. In furtherance of your employment relationship with Teladoc Health, we collect personal information responsibly and in accordance with applicable data privacy laws, including but not limited to, the California Consumer Privacy Act (CCPA). Personal information is defined as: Any information or set of information relating to you, including (a) all information that identifies you or could reasonably be used to identify you, and (b) all information that any applicable law treats as personal information. Teladoc Health’s Notice of Privacy Practices for U.S. Employees’ Personal information is available at this link.
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