Job description

Our goal is to be the best retailer in the USA in the eyes of our customers, associates, and business partners.

We would love to have you join the Scheels team!

Overview:
As a member of the Marketing Team, the Copywriter will research, write and edit copy related to hunting, fishing, camping, grilling and other outdoor adventure categories. Content will be written for a variety of mediums (including print, PR/events, social media, TV, video, and radio scripts), collaborating across teams to brainstorm ideas, create concepts, and develop messaging. The copywriter should have a sharp eye for detail, strong project management abilities, and contribute new and creative ideas to compliment marketing strategies.

What it takes to be a Scheels Expert:
Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact.
• Show respect and appreciation for others and Scheels
• Arrive to work and meetings 10 minutes early

Team Mentality

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
• Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

• Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines

The Essentials:

• Collaborate across internal teams and vendors to produce engaging, on-brand copy for the outdoors space which includes hunting, fishing, camping, grilling and other outdoor adventure categories.
• Proactively conduct research to gather authentic information through interviews and content exploration.
• Assist with development of programming content and assist with production planning for the What's Cookin' Series
• Work collaboratively with leadership to build campaign messaging and assist with overall campaign planning. Work with E-commerce content writers on SEO strategies.
• Research and understand SCHEELS customers to create customer-centric copy to support all teams including print, PR/events, social media, and TV, video, and radio scripts.
• Ensure all copy, either new copy or proofreading copy from other associates, reflects SCHEELS brand voice, works to achieve campaign goals while meeting deadlines.
• Assist with Creative Media campaign video and photo sessions as requested
• Other duties that may be assigned by leadership

Expert Experience:

• Ideal candidate will have a bachelor's degree in Communication, English, Journalism or related field
• Prefer 2 years of relevant work experience in creating copy

Activity:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Medium work - Exerting up to 50 pounds of force occasionally and/or 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.

Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury

Schedule:
Must be flexible to work between 8a.m. and 5p.m., Monday through Friday, with some evenings and weekends as needed averaging 40 hours per week

Benefits:
Scheels offers a complete benefits package to include:

• Employee Stock Ownership Program
• Associate Discount
• Health & Dental Insurance
• Short Term & Long Term Disability Insurance
• All State Accident Insurance
• Employee Assistance Program
• Paid Time Off
• Holiday Pay
• 401(K)/Roth(K)
• Maternity Leave
• Bereavement

Equal Employment Opportunity

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.

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