Regional Marketing Specialist II

Full Time
Carlsbad, CA
Posted
Job description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

Location/Division Specific Information

All of our employees share a common set of values - Integrity, Intensity, Innovation, and Involvement. Our ability to grow year after year is driven by our ability to attract, develop and retain outstanding people who will thrive in our environment and share in our desire to improve humankind by enabling our customers to make the world healthier, cleaner, and safer. If you share our values and are looking for an employer who is strongly committed to developing talent and exciting achievement, come grow with us at Thermo Fisher Scientific.

A day in the Life:
The Regional Marketing Specialist will plan, implement and deploy key marketing programs and promotions within North America across all media, including digital, web, and print, for the Life Science business. Working closely with various cross-functional teams, the marketing specialist will translate global marketing plans into coordinated and executable communication strategies, providing promotional and lead generation support for a variety of target markets.

Responsibilities

  • Lead creative efforts to generate new marketing campaigns which will engage with current and future customers while also growing the marketing contact database
  • Craft, improve, and implement cross-divisional digital and print tactics to reach customers optimally, generates new opportunities for sales, and achieve revenue goals. Measure success and propose actions and strategies based on customer behavior.
  • Understand the needs of North American customers and apply that knowledge to future campaign development, asset regionalization, and deployment
  • Design, and maintain new sales assets to ensure that sales reps can stay relevant and have the most up-to-date information, especially during these more virtual times.
  • Train the sales teams on new programs and collateral to enable selling.
  • Provide global partners with regional feedback for improved campaign efficiency
  • Work with cross-functional teams such as web and digital marketing to attain marketing reach while also testing out new and innovative tactics.
  • Assist in the direction of in-house and external creative teams, encouraging and maintaining relationships with agencies, writers, designers, and illustrators

Keys to Success:

Education

  • High school diploma or equivalent required.
  • Bachelor's degree preferred, preferably in a science, marketing, or communications subject area

Experience

  • Requires a minimum of 0-1 years of confirmed experience in marketing or sales
  • Experience implementing marketing campaigns

Knowledge, Skills, Abilities

  • Excellent written and verbal communication skills
  • Ability to stay within timelines and budget
  • Problem-solving skills are essential
  • Ability to stay current with ongoing marketing trends and translate these concepts to resonate with scientists

Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us (https://jobs.thermofisher.com/global/en/5-reasons-to-work-at-thermo-fisher-scientific). A one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.

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Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.

Compensation and Benefits

The salary range estimated for this position based in California is –.

This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

  • A choice of national medical and dental plans, and a national vision plan, including health incentive programs

  • Employee assistance and family support programs, including commuter benefits and tuition reimbursement

  • At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

  • Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

  • Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards

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