Job description

Janney is an award-winning full-service financial services firm committed to understanding our clients' needs and providing advice beyond investments. We are equally committed to building a diverse workforce and inclusive culture where employees can use their talents to thrive and grow professionally with the firm.

Janney is seeking a Content Marketing Specialist who will be a key contributor in creating content to assist the Capital Markets Group in building long-term relationships with their clients. In this role, you will work in partnership with the Group to create and manage print and digital content across multiple channels. This role reports to the Manager of Content Strategy and will work closely with internal business partners as well as Marketing and Corporate Communications team members. The Content Marketing Specialist must have exceptional writing skills, be detail-oriented, and able to balance multiple priorities. You will be responsible for ensuring all content is accurate, on-brand, on-time and distributed to the proper channels.

Responsibilities: I. Content Development:

• Develop content to promote key capabilities of Janney’s capital markets business, including investment banking, sales and trading, and equity research.
• Apply consistent messaging and positioning for use across multiple channels.
• Work closely with team members on various aspects of content production and distribution.
• Approach content development with a digital first mindset, supporting multi-media content development.
• Adhere to editorial standards and brand guidelines of the firm.
• Work in conjunction with the content team to ensure content aligns with overall strategy.

II. Content Management:

• Oversee content management and update processes for content across multiple platforms.
• Use internal content management workflow processes, implement, and maintain best practices for naming conventions, version control and a regular review and update process.
• Ensure all delivered content is categorized and tagged appropriately and targeted for relevant channels.

III. Campaign Management:

• Support the development and execution of integrated marketing campaigns that require coordination across internal groups.
• Work with key partners to develop core messages and content across all disciplines contributing to campaigns.
• Coordinate content distribution across all channels, including both the capital markets group and the wealth management groups.

What you have:

• Bachelor’s or advanced degree in business, marketing, or communications strongly desired.
• Minimum of 2 years of marketing and content development experience in the financial services industry, preferably in the capital markets space.
• Ability to create communications strategies, messages, and content.
• Comfort with managing multiple projects simultaneously and demonstrated ability to multi‐task and prioritize activities effectively.
• Ability to think independently and handle increasing responsibility over time.
• Exceptional time management and organizational skills.
• Experience in digital distribution of content including websites, social, digital newsletters, podcasts, and videos.
• Excellent verbal, written, and interpersonal communication skills.
• Strong editorial skills.
• Knowledge of MS Office Suite required: Word, Excel, PowerPoint.

This role will be hybrid, the individual will work approximately three days per week in-office.

Why work for us?

Benefits: Janney believes that its employees are the key to what makes a great company. Although work makes up a large portion of an employee’s life, we believe that a balance between work and non-work activities is essential to maintain quality performance and a positive work atmosphere. We offer a competitive package including Paid Paternal Leave, generous Paid Time Off, eligibility for a $2,000 referral bonus and Professional Development Assistance Plan designed to help you make the most of your life at work and at home—today and in the future. Explore further.

Janney is an award-winning full-service financial services firm committed to understanding our clients' needs and providing advice beyond investments. We are equally committed to building a diverse workforce and inclusive culture where employees can use their talents to thrive and grow professionally with the firm. Attracting, hiring, and retaining diverse talent is a priority for the firm. We succeed because of the people who choose to work here; the depth of their skills, experiences, diversity of thoughts and backgrounds.

Janney is dedicated to promoting and supporting diversity within our workplace. We provide an environment that promotes respect, integrity, teamwork, achievement and acceptance regardless of age, disability, education, gender, gender expression, gender identity, job level, marital status, military status, national origin, parental status, pregnancy, race, religion, sexual orientation, socioeconomic status, or other protected factors. Janney is committed to equal employment opportunities and providing reasonable accommodations to applicants with physical and/or mental disabilities.

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